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The Courier Eco Latino Newspaper has announced the addition of Raymond W. Hailes as marketing and sales consultant, bringing more than 15 years of experience in marketing, strategic brand partnerships, sales and business development to the growing media organization.
Hailes, a New York City-based brand consultant, marketing executive and community organizer, has built a career developing innovative partnerships, creating high-impact marketing campaigns and connecting businesses with diverse audiences.
Throughout his professional career, Hailes has worked with nationally recognized brands and organizations, including Under Armour and the Museum of Ice Cream. His expertise includes strategic sales development, brand positioning, revenue generation and multichannel marketing initiatives designed to strengthen community engagement and expand market reach.
He is also widely recognized as co-founder of Resident Runners, a prominent New York City running community that has partnered with Under Armour. Through that initiative, Hailes has helped demonstrate how the intersection of fitness, culture and community can create meaningful opportunities for corporate partnerships and brand growth.
In his new role with Courier Eco Latino, Hailes will focus initially on developing relationships with churches, faith-based institutions and nonprofit organizations throughout Columbus and the surrounding Chattahoochee Valley.
His responsibilities will include identifying advertising and sponsorship opportunities, strengthening community partnerships and helping organizations expand their visibility through the newspaper's print, digital and multimedia platforms.
Hailes' appointment reflects Courier Eco Latino's continued commitment to expanding its marketing services while helping local businesses and community organizations connect with African American, Hispanic and other diverse audiences.
Hailes attended Columbia College Chicago and brings a combination of creative marketing expertise, business development experience and community-centered leadership to his new position.
As Courier Eco Latino continues to expand its presence throughout the region, Hailes is expected to play an important role in building strategic partnerships, generating new business opportunities and strengthening the newspaper's relationships with the communities it serves.
Founded in 2005, Courier Eco Latino has established itself as a community-focused publication committed to informing, inspiring and empowering readers throughout Columbus, Fort Benning, Phenix City and the greater Chattahoochee Valley.